Dig Deeper


Market Manager Needed

Rodale Institute is seeking a Market Manager to work with our growers and coordinate activities at two start up organic farmer’s markets in downtown Allentown.

The goals of the project are to 1) enhance the food and farm economy in the Lehigh Valley by developing, improving, and marketing two urban organic farmers’ markets and 2) enhance access to local, organic farm products in the low-income 7th Street neighborhood and in the low-income/low access YMCA-YWCA neighborhood adjacent to their 15th Street facility.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

♦  Attract and retain five committed and three rotating vendors to each market. Create and deploy market guidelines during vendor recruitment. Hold mandatory vendor training as needed.
♦  Develop a strategic plan, including a marketing plan, for each market, in collaboration with the Director of Communications and Development and program partners.
♦  Serve as a liaison to vendors, ensuring that established guidelines are followed and vendors have a positive experience. Make final decisions regarding vendor participation in the program.
♦  Develop marketing materials for each market that utilize the Rodale Institute name and logo. Develop appropriate market signage.
♦  Work with local print and radio media to promote the markets.
♦  Serve as the primary contact for all media, as it relates to the program. Oversee any and all social media designed to promote the program.
♦  Develop, promote and deliver a series of market-based events for each market.
♦  Develop and deliver a series of market-based cooking classes at each market.
♦  Develop and deliver an annual “Healthy Eating Challenge” for the YMCA-YWCA Market.
♦  Coordinate delivery of ASC produce to stands at both markets.
♦  Work with Rodale Institute’s Compost Production Specialist to monitor growth and productivity in growing columns set up for vegetable crop production at each market.
♦  Attract local sponsorships to ensure sustainability of markets beyond grant period.
♦  Develop a stakeholder advisory board including vendors, partners and community members to guide development of the markets, in coordination with the Director of Communications and Development
♦  Promote the program within and outside the Allentown community, with assistance from the Director of Communications and Development.
♦  Work with the City of Allentown to ensure that regulations are followed in regards to parking, safety, zoning, etc.
♦  Participate in annual evaluations of the program and preparation of project reports in accordance with grant terms.
♦  Assist in other market-related activities as needed.

The position will report directly to the Director of Communications and Development.

QUALIFICATIONS:

♦  Bachelor’s degree is required.
♦  5 years of experience in marketing, management, and events.
♦  Proficient in Microsoft Office, especially Word and Excel.
♦  Excellent oral and written communication skills.
♦  Very good organizational skills.
♦  Ability to be engaging and have a passion for people.
♦  Knowledge of and interest in science, environmental issues, and organic food and farming helpful.

POSITION TYPE:

♦ Full time

To apply, please send coverletter, resume and references to linda.carlson@rodaleinstitute.org

Organic Farming Program Coordinator Needed

Rodale Institute is seeking a Coordinator for our Organic Farming Program, a collaborative effort between Rodale Institute and Delaware Valley College. This training program is designed to meet the growing demand for organic farm products by training and supporting the next generation of organic farmers. This program is open to all students, but has been particularly attractive to military veterans.

With a mix of practical, experiential on-farm training and classroom-based curriculum, the program aims to achieve the following three goals:

Goal 1: To equip new farmers, including military veterans and participants who are not veterans, with the knowledge, skills and practical experience to be successful in operating their own organic farm enterprises.

 Objective 1: Develop, deliver and refine practical organic farming experience.

Objective 2: Develop, deliver and refine organic agriculture classroom curriculum.

Objective 3: Support students in successful completion of an organic agriculture certificate program.

 Goal 2: To increase the number of successful organic farm enterprises in the mid-Atlantic region and beyond.      

Objective 1: Provide training and support in the business aspects of organic farming.

Objective 2: Introduce students to existing farmer-to-farmer networks.

Objective 3: Support farmers post-graduation through social and web-based media platforms.

Goal 3: To support military veterans and participants who are not veterans in their transition from other fields into the field of organic farming. .

Objective 1: To equip new farmers, including military veterans and participants who are not veterans, with the knowledge, skills and practical experience to be successful in operating their own organic farm enterprises.

Objective 2: Develop, deliver and refine practical organic farming experience.

Objective 3: Develop, deliver and refine organic agriculture classroom curriculum.

Objective 4: Support students in successful completion of an organic agriculture certificate program.

The person who fills this position will be responsible for managing and marketing all aspects of the Organic Farming Program at Rodale Institute.  This position will report directly to the Executive Director.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • ♦  Coordinate all aspects of the Delaware Valley College/Rodale Organic Farming Program, which include: recruitment, marketing, and outreach to achieve the three project objectives and goals noted above.
  • ♦  Serve as the liaison between Rodale and Delaware Valley College on the project, working to keep the staff, students and stakeholders informed and engaged.
  • ♦  Coordinate classroom and on-farm curriculum and experiences with Delaware Valley College instructors and manage day-to-day program work at Rodale Institute.  Plan and schedule field days and extracurricular farm experiences as needed.
  • ♦  In coordination with Delaware Valley College, develop recruitment strategies, build and update contact lists and track enrollment in the Organic Certification Program.
  • ♦  In coordination with Delaware Valley College, develop marketing materials to promote the program.
  • ♦  Work with program participants to place them on their own organic farms after graduation from the program.
  • ♦  Attend conferences/events as a representative of the Rodale Institute, with the goal of promoting the program and increasing enrollment.
  • ♦  Identify and connect with veteran-affiliated organizations, local and regional farming organizations, and organic farms which will serve as partners to promote the program and increase enrollment.
  • ♦  Work closely with Rodale Institute Media Relations Specialist to pitch feature news and web articles on the Organic Farming Program.
  • ♦  Work with the Rodale Institute Director of Development and Grants Manager to seek additional funding to support the program.
  • ♦  Other duties as assigned.

QUALIFICATIONS:

  • ♦  Bachelor’s degree in Communications, Public Relations or a related field preferred.
  • ♦  Military service preferred, but not mandatory.
  • ♦  Strong understanding of the organic farming industry.
  • ♦  Excellent oral and written communication skills.
  • ♦  Strategic thinker.
  • ♦  Excellent project management skills.

TRAVEL:

  • ♦  Some travel is required.

To apply, please send coverletter, resume and references to linda.carlson@rodaleinstitute.org

Communications and Outreach internships

Rodale Institute is seeking an intern to assist with event planning and with the communications department. The applicant should have a strong interest in writing, journalism, media relations and ideally be web and computer savvy. Interest or knowledge in organic agriculture, healthy living, environmental and/or agricultural policy, or science a plus, but not required. (more…)

Farm Photo Friday: December 12, 2014

Every Friday we share some snaps from our 333-acres in Kutztown, PA. Our photographers? The staff members who keep this farm chugging along. Enjoy a sneak peek at what’s going on here at Rodale Institute!

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In this week’s installment of Farm Photo Friday, we start with a tour of the livestock with Stephanie Zimmerman-Schmitt, Strategic Solutions Team Staff Member, as she does the morning chores. Our piglets are now weaned from their mother, Tammy, and doing just fine on their own!

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In fact, these just may the most curious and busiest batch of piglets we’ve produced thus far! This one wonders if a camera is, perhaps, delicious?

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In search of belly rubs, these piglets sniff Stephanie out. It’s clear they prefer her over this photographer!

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After trying out a few belly rubs, this photographer finally got some attention…

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And maybe even a new friend!

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This little one is trying to eat the zipper on Stephanie’s jacket. If he succeeds, he’s going to be in very PIG trouble!

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Elsewhere on the farm, Zorro is busy munching down the poison ivy.

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We just can’t believe how much Alfalfa looks like Zorro, his Dad!

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We still have organic Christmas trees for sale!  Call us for pricing and hours!

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Clark, one of our oxen, smiles for the camera as he has his breakfast.

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Dr. Gladis Zinati, Associate Research Scientist, is working on an experiment to perfect certain bacterial and fungal environments which will be perfect for growing basil, but not so perfect for growing weeds such as Giant Foxtail, Pigweed and Lamb’s Quarter.

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Now that her cultures are ready, she has dropped seeds in to see what will grow.

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Some of these weed seeds are very tiny! These are Pigweed and Giant Foxtail.

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In the same lab, Rick Carr, Compost Production Specialist is working on freeze-drying some microorganisms for later use.

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Here is what the resulting powder looks like when he freeze-dries his compost extracts.

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The process requires low temperatures and high pressure.

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The ice is a byproduct of the sublimation process!

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Going back to Dr. Zinati’s experiment, all her samples are ready to incubate in…  the incubator!

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On to other projects for the day, this one needs some time.

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Back in Rick’s office, here is what some of the freeze-dried compost extract looks like.

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Kim Schroeder, Director of Facilities, is representing the holiday spirit in full force!

Don’t forget… Show your organic love!

Farm Photo Friday: December 05, 2014

Every Friday we share some snaps from our 333-acres in Kutztown, PA. Our photographers? The staff members who keep this farm chugging along. Enjoy a sneak peek at what’s going on here at Rodale Institute!

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Can you guess why Dan Kemper, Strategic Solutions Team Member, is having a lot of fun?

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If you guessed wreath and swag making, you’re correct! Looks like the supplies are out, wreath making starts in 5…4…3…2…1…

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And they’re off! The wreath making madness begins!

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Those are going to be some beautiful wreaths!

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Wow! What a success! Doesn’t that pine look just fine? Special thanks to everyone who attended the Wreath Making Workshop!

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Looks like some of the employees have started to bake some fresh organic cookies. Just in time for Rodale Institute’s Winter Open House. Yummy! Attendees have a lot to look forward to!

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Not only will there be fresh cookies, but some fabulous raffle baskets too…

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…and while you’re here, don’t forget to swing by Rodale Institute’s Garden Store for some delicious deals! What would make a better gift than organic goodies?

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It just wouldn’t be Farm Photo Friday without our adorable baby goats! They are out clearing out brush for the winter.

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Close by, our piglets are enjoying some lunch. It’s amazing how big they’ve gotten already!

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Congratulations to Michael Schmaeling, Strategic Solutions Team Member, on his completion of the hoop house structure. Great job Michael!

Don’t forget… Show your organic love!

RODALE INSTITUTE AWARDED TOP ANIMAL WELFARE CERTIFICATION

FOR IMMEDIATE RELEASE
CONTACT: Aaron Kinsman
Phone: 610.683.1427
Email:
akinsman@rodaleinstitute.org
Website: www.rodaleinstitute.org

 

RODALE INSTITUTE AWARDED TOP ANIMAL WELFARE CERTIFICATION

–Pioneering Organic Research Center earns AWA certification, highlighting the links between agriculture and sustainability–

 

KUTZTOWN, PA (November 25, 2014)—The pigs, laying hens, and dairy goats at Rodale Institute—one of the world’s leading non-profit research facilities dedicated to pioneering organic farming through research and outreach—are now Certified AWA. This certification confirms the animals at Rodale Institute are being raised in accordance with the highest animal welfare standards, demonstrating the organization’s commitment to the care of animals, land and the local community. AWA is widely acknowledged as the most credible and meaningful farm certification in North America, available to both organic and non-organic farms and ranches.

Rodale Institute is one of a handful of organizations in the world undertaking independent agricultural research. Through first-rate scientific research, the 333-acre working farm near Kutztown, PA, pioneers best practices of organic agriculture. In keeping with their work as a research farm, the Rodale Institute has set up a number of farm animal enterprises to examine how livestock and poultry systems can be managed organically and produce high-quality food for the market. With demonstrations involving different styles of livestock management systems, Rodale Institute shares its observations of animal health and behavior and trends in production using different breeds with farmers and scientists throughout the world. The Rodale Institute receives over 15,000 visitors every year.

‘Coach’ Mark Smallwood, Rodale Institute Executive Director, says

“When I first brought livestock onto the Rodale Institute farm just a few short years ago, the purpose was to create living, working models of the best practices in animal husbandry. We believe that the quality of life an animal experiences is reflected in the quality and taste of the products from that animal. Our animals work here. Our pigs till as they root, our chickens clean up after our pigs, our goats cut back the poison ivy, our oxen mow grass. We are not interested in simply meeting minimum standards of living space or daily hours in the sun, but encouraging these animals to thrive and to fulfill a meaningful purpose here on the farm. AWA understands our attitude because we have the same goals when it comes to animal welfare. We are more than proud to display their seal of approval.”

Andrew Gunther, AWA Program Director, says

“Rodale Institute has been pioneering sustainable farming methods for over 60 years, sharing their findings with farmers throughout the world to help them farm better. Despite claims from the industrial farming lobby that we need to further intensify livestock production systems, Rodale Institute’s comparative Farming Systems Trial—America’s longest running, side-by-side comparison of organic and chemical agriculture—shows that we can not only feed the world sustainably, but can also help to mitigate climate issues through non-industrial farming practices.”

“We are extremely proud of our growing reputation among farmers and the wider food industry as a pragmatic farming-based organization that is driven by practical science and whose farm standards are grounded in the everyday reality of farm life. It’s a testimony to AWA’s standing that an organization as widely-respected as Rodale Institute saw AWA as a natural partner to validate their livestock farming enterprises.”

ABOUT RODALE INSTITUTE

Since its founding in 1947 by J.I. Rodale, the Rodale Institute has been committed to groundbreaking research in organic agriculture, advocating for policies that support farmers, and educating people about how organic is the safest, healthiest option for people and the planet. The Institute is home to the Farming Systems Trial (FST), America’s longest-running side-by-side comparison of chemical and organic agriculture. Consistent results from the study have shown that organic yields match or surpass those of conventional farming. In years of drought, organic corn yields are about 30 percent higher. New areas of study at the Rodale Institute include rates of carbon sequestration in chemical versus organic plots, new techniques for weed suppression and organic livestock. For more information visit www.rodaleinstitute.org

ABOUT ANIMAL WELFARE APPROVED

Animal Welfare Approved (AWA) audits, certifies and supports farmers raising their animals according to the highest welfare standards, outdoors on pasture or range. Called a “badge of honor for farmers” and the “gold standard,” AWA is the most highly regarded food label in North America when it comes to animal welfare, pasture-based farming, and sustainability. All AWA standards, policies and procedures are available on the AWA website, making it the most transparent certification available.

AWA’s Online Directory of AWA farms, restaurants and products enables the public to search for AWA farms, restaurants and products by zip code, keywords, products and type of establishment. AWA has also launched AWA Food Labels Exposed, a free smartphone app guide to commonly used food claims and terms, available to download from the App Store or Google Play. A printable version is also available for download at www.AnimalWelfareApproved.org.

Farm Photo Friday: November 21, 2014

Every Friday we share some snaps from our 333-acres in Kutztown, PA. Our photographers? The staff members who keep this farm chugging along. Enjoy a sneak peek at what’s going on here at Rodale Institute!

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Michael Schmaeling from the Strategic Solutions Team is continuing his work on one of our new greenhouses. As you can tell he’s made some great progress since last Friday!

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Michael is carefully laying gravel down around the base of the greenhouse for drainage purposes. Water removal is a very important aspect of greenhouse construction.

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Surprise! We have two more adorable baby goats. The cuteness never ends!

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Not too long ago, Alfalfa was just as small as our new babies, but as you can see he’s already started to grow his beard. By the look on his face he definitely enjoyed his photo shoot!

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Awww, that looks like some quality father son bonding. Zorro is so proud of his son! Can you tell where all the babies get their good looks from?

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Our piglets are also all doing great, they are growing up so fast!

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Farming never stops at the Rodale Institute! Here is some freshly planted organic garlic. It’s important to wait until after the first frost to plant your garlic.

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Garlic isn’t the only vegetable flourishing on the farm. Even in the cold weather our big dome greenhouse shelters a variety of organic leafy lettuces. Yummy!

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Nina Griffis, Strategic Solutions Team Member, carefully separates each plant.

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After separation it’s time to plant!

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Whoa! Look at that beautiful parsley! In our smaller dome greenhouse we have heavenly herbs growing all year long.

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Close by, there are beautiful flowers drying out in the shed in preparation for the Rodale Institute’s Holiday Wreath Making Workshop! How exciting! Are you getting into the holiday sprit yet?

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Creating holiday wreaths is an excellent way to use up materials from your backyard and garden. Not to mention they look great in your home or even as a gift!

Don’t forget… Show your organic love!

Old Traits, New Trends

Lauren Cichocki, Animal Husbandry Specialist, with one of Rodale Institute's organic hogs.

Lauren Cickhocki, Animal Husbandry Specialist, with one of Rodale Institute’s organic hogs.

By Lauren Cichocki, Rodale Institute Animal Husbandry Specialist

Rodale Institute, the oldest organic farm in the country, is using new trends to bring back old breed popularity. The 2014 Culinary Forecast produced by the National Restaurant Association placed locally sourced meat and seafood as the number one trend in the food industry. Free range pork also made the list at number 61. Educating chefs, farmers, educators, and restaurant owners on the values of heritage breeds can aid in the regrowth of critical and threatened breeds. There is no better time or place to push these values than now, and Rodale Institute’s strong relationship with the public through research, education, and outreach can help to shed some light on the importance of saving heritage breeds.

Although the organic livestock program is only in its infancy at the Rodale Institute, we are already in the process of publishing our first research project featuring our Large Black X Tamworth hogs. This six week long observational study, expected to be published in January 2015, resulted in a better understanding of pastured pig behavior as well as an analysis of parasite loads in organic pastured swine. I spent an hour each day watching the twenty-six grower finishers as they approached their finishing weights. The communication abilities and routines of the young pigs can be perfectly expressed at Rodale Institute, as they have unlimited resources and a large area of land to roam. Without any suppression of natural behaviors, the breeds are able to thrive. Hopefully the publishing of this observational study will encourage other farmers to not only raise heritage breeds, but raise them in a way that utilizes the animal’s instincts in order to create a better product.

My past experiences with swine have primarily included commercial breeds raised in commercial settings. This commercial process resulted in an average product that inspired few and disappointed many. After visiting Rodale Institute, I knew that pork could make a comeback in the foodie world; it was just a matter of reeducating the misguided members of the agricultural community. Rodale Institute, as a leader in research and education, has already begun to influence the way chefs and farmers view pork. During our first pastured pork seminar, about twenty people from five different states listened as we explained the benefits of raising heritage pork on pasture. Additionally, we have supplied our pork to three local restaurants and fed it to thousands of attendees at Rodale Institute events. The feedback has been extremely positive and has even inspired one of the chefs to volunteer with the animals on the farm. The best education we can provide is a taste of the passion with which we raise and care for our product.

Along with providing classes and delightful tasting opportunities, we hope to expand our resources to the public through outreach. Our new building will provide a scalable model for other farmers to begin a pastured pork project similar to our own. The building will allow us to closely monitor the excellent foraging qualities of our heritage breed hogs, reduce grain intake, and teach farmers how to greatly reduce costs associated with high feed prices. This will come through pasture and parasite management and will allow more farmers to raise heritage pork in a profitable manner. It will encourage more farmers to put pigs on pasture, thereby reducing the stress associated with confinement.

Ultimately, we chose heritage breeds because commercial pork is at a dead end. You cannot inspire chefs and pork lovers with commercial hogs raised in total confinement and experiencing daily stress. Foraging, marbling, head to tail, local, organic, research, inspiration, passion, and community encompass all that Rodale Institute hopes to accomplish with our livestock. Heritage breeds are the only way, in our opinion, to reach our goals of animal agriculture reform.

Transition to Organic: Waste Management

Managing agricultural wastes such as manure, spent silage, culled fruits and vegetables, and other organic residuals can be a significant burden to farming and greenhouse operations. As agricultural wastes increase on-site, so do the potentials for plant and animal pathogens to persist and become a serious problem to production.

Improperly managed piles can also become noxious and pose serious threats to soil and water quality. As a result, governmental agencies require specific and often complex storage, handling and disposal procedures for various waste materials. Handling procedures become even more rigid for organic production systems. However, if the material is managed successfully, then what was once a problematic waste product becomes a valuable agricultural resource. (more…)

Field Equipment Specialist Needed

Rodale Institute is seeking a Field/Equipment Specialist to fulfill the primary task completing orchard/field related responsibilities which includes the certified organic orchard and routine management of all farm equipment.

ESSENTIAL DUTIES AND RESPONSIBILITIES

♦  Work in a team environment to conduct day-to-day field operations in relationship to apple production in research and production areas: Field responsibilities include but are not limited to; spraying, orchard floor management and harvesting.
♦  Work in a team environment to support day-to-day field operations in relationship to horticultural and agronomic crop production in research and production areas: Field responsibilities include but are not limited to; tillage, weed management, planting, and harvesting.
♦  Document field operations on Institute forms to satisfy organic certification requirements, research data collection needs, and Institute financial accounting.
♦  Manage the equipment maintenance to perform routine maintenance on equipment necessary to support all farm functions.
♦  Conduct field and farm inspection for needed tasks and consult with farm director on weekly priorities.
♦  Work with all other teams; compost, landscaping, livestock, ASC, , greenhouse, and research as time allows supporting their goals and objectives.
♦  Other duties may/will be assigned on a case by case and as-needed basis.

QUALIFICATIONS: Must be able and willing to work in all types of weather, be able to lift in excess of 50 pounds, have good communications skills – (both written and verbal), and be flexible in hours as farm work can be unpredictable

EDUCATION and/or EXPERIENCE: Must have a bachelor’s degree and/or 5 years of experience in organic horticultural or agronomic crop production and agricultural equipment repair and maintenance. Should have a working knowledge of metal welding and general mechanical skills.

TRAVEL: Minimal travel required.

Interested applicants may submit a cover letter and resume to linda.carlson@rodaleinstitute.org